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Traffix’s Digital Transformation Featured in Business Chief

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Traffix had the honor of being featured in Business Chief Magazine’s March 2019 issue! Thank you to Carlos Trivino, our Director of IT, for sitting down and discussing the company’s digital transformation.


Technology’s growing and every changing presence has redefined the transportation industry. After joining the Traffix team in 2014, Trivino said his goal was to see how Traffix could “increasingly utilize technology to better serve its customer base”. As the company grew, so too did the need for expanded and updated technology. This led Traffix to create key partnerships with technology companies such as Gibraltar Solutions and Trimble Transportation and Logistics.


Traffix’s digital transformation has set it apart from other competitors. By investing in cloud-based solutions and automated technology, the company is able to focus on what really matters- client experience and performance. Trivino discusses how security concerns inevitably rise with the increased use of technology, which is why Traffix has implemented solutions to mitigate the risks of data leaks.


While Trivino has worked to upgrade the company’s technological architecture, the core of the company remains the same.  Although investing in new technologies are important, it’s the way Traffix invests in people that sets it apart. Traffix’s company and technological growth isn’t slowly any time soon.


The full article can be found in the US and Canadian versions of Business Chief’s March issue. For US readers, the article can be found on pages 214-229. For Canadian readers, the article can be found on pages 100-115.


Thank you again to Business Chief and Carlos Trivino!